Separate them

Separate them. 

Advertising Agency: Lowe, Bangkok, Thailand
Creative Directors: Ricardo Turcios, Ruchi Sharma
Copywriters: EJ Galang, Sarah Ko, Gabriele Espaldon
Art Director: Katrina Encanto
Photographer: Surachai Puthikulangkura
Production Company: Illusion
Production Company Producer: Somsak Pairew
Agency Producers: Piyachat Cholasap, Nuch Lertviwatchai
Illustrators / Retouchers: Surachai Puthikulangkura / Supachai U-Rairat
Chief Creative Officer: Eric Yeo
Account Managers: Blair Wang, Yarita Witoelar
Global Creative Director: Basil Mina
Global Business Director: Richard Ellis
Global Account Director: Liann Al Chami
Computer Art: Naphaphorn Jaengsri
Chief Executive Officer: Jeremy Hine
Media: Josephine Lim
Chief Creative officer: Dominic Stallard

Green Cup Coffee: Unicorn, Cowboy, Surfer

“Bye Bye Daydreams.”

Advertising Agency: Leo Burnett, Berlin, Germany

Chief Creative Officer: Andreas Pauli

Executive Creative Director: Andreas Laeufer

Creative Director: Axel Tischer, Gabriel Mattar

Copywriter: Rodrigo Linhares

Art Director: Felipe Cury

Illustrator: Halil Mete

Account: Lennart Wittgen

Brief: To launch the Nike LunarGlide+ 4 shoe in Japan, we wanted to illustrate the product benefit of helping one ‘run longer.’

Solution: We created Nike RUN Like ME, a unique interactive activation that merged Facebook, Nike+ and real world running. It was asocial running experiment where a real runner, Joseph Tame, would run 10 more meters every time the campaign’s Facebook Like button was pressed. Nike+ GPS was used to track each run along the way. The routes ran created live GPS art using the streets of Tokyo. The morepeople engaged on RUN Like ME, the more he ran, the more interesting his ran became and the more people talked about it.

Result: The campaign went beyond Facebook and to the streets where our runner met his fans, receiving both online and offline support for his efforts. News of his running was also picked up by Japan’s number one morning news program. In 30 days, our runner ran an unbelievable 42,000 meters and proved that the Nike LunarGlide+ 4 really does make you run longer.

Advertising Agency: W+K, Tokyo, Japan

Creative Director: Caleb Jensen

Associate Creative Director: Naoki Ga

Art Director: Naoki Ga

Copywriter: Andrew Miller

Assistant Account Executive: Shinya Kamata

Designer: Shuhei Aoyama

Designer: Daisuke Maki

Digital Artist: Genki Ito

Executive Creative Director: Tota Hasegawa

Fight for literacy: Computer, Car, Holidays, Mascara, Bikini, Dragon

Advertising Agency: DDB, Paris, France

Executive Creative Director: Alexandre Hervé

Art Director: Emmanuel Courteau

Copywriter: Jean-Francois Bouchet

Account Director: Jean-Jacques Sebille

Agency Producers: Justine Bruneau, Quentin Moenne Loccoz

Accounts: Sophie Legent, Kenza Adeïda

Account manager: Pierre Beffa

Toyota FJ Cruiser: Rock slide

Advertising Agency: Y&R, Peru

Executive Creative Director: Flavio Pantigoso

Head of Art: Cristian Sánchez

Accounts: Ider Cifuentes, Joel Castillo

Asics Gel-Kayano: The Pigeon Workout

Creative Chairman: John Vitro

Creative Director: Kent Thayer

Copywriter: Simone Nobili

Art Director: Kiumars Gourki

Agency Producer: Mickey Strider

Account Director: Adrienne Horlick

Production House: Aero Film

Director: Austin Smithard

Editor: Tony Gentile

Post Supervisor: Bree McCool

Music: Huey “Piano” Smith

Opel Adam: The Color Changing Car

What happens when you park the new, not yet launched, Opel ADAM in central Copenhagen on a dark evening – and make it come to life? We tried and ended up giving unsuspecting bar guests and people passing by something they had not seen coming. Opel ADAM is the most individual city car in the world, with more than 60.000 exterior and 80.000 interior combinations.

Advertising Agency: UncleGrey, Copenhagen, Denmark

Art Director: Jon Goldtsche

Copywriter: Jesper Jørgen Hansen

Chief Of Operations: Carsten Bülow

Account Manager: Ingeborg Balle-Petersen

Creative Technologist: Karsten Kirkegaard

VJ: Thomas Romlöv

Director: Emil Kahr

Producer: Niels Kau

Photographer: Simon Mouridsen

Music: Ole Brodersen – Kay&Ndustry